Lua's work with the Special Olympics in Vancouver was recently featured by Betakit. The article discusses the difficulties in communication that the event staff faced, and how they used mobile-first communication to get things done in Vancouver:
With over a 65 competitions to organize, the Games organizers sought out a way to simplify communications; they knew that an event with so many participants was sure to get out of hand one way or another unless everyone could access the right information in real time, as they needed it. The operations team previously used a medley of communications tools, including email, conference calls, and texting to exchange information, but found that as the Games grew, their methods were becoming less and less effective.
“What I love about Lua is that it has all the ease of texting, plus it is a one-stop shop for everyone’s contacts. Lua took away all the thinking that goes into getting a hold of people,” said Mary Conibear, Vice Chair of Games Services.