7 Ways You Can Help Your Sales Team Be More Effective

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Jennifer Schiff from CIO Magazine highlights the implementation of mobile communication tools as one way a sales team leader can raise the effectiveness of his team, and gets Michael's view on the traits of a good solution: 

Because "communication is crucial, if you don't already have an enterprise-level communication app in place, it's time to get one," says Michael DeFranco, CEO, Lua, a mobile messaging provider. "Instantaneous communication coupled with data security and privacy lead to better sales and customer experiences, fewer errors and employees that work as one cohesive force."

Read the full article on CIO.com.