It was a busy month for enterprise mobility! Some of the biggest mobile-first minds gathered at both Enterprise Connect and the Mobile World Congress, innovations were shared, and it is clear that enterprise mobility is continuing to improve and expand. As exciting as all of this progress is, it can be hard to keep up with all that is happening; we’ve recalled some of March’s most compelling news in enterprise mobility:
The continuing shift to a mobile-first mindset, across all industries, was demonstrated clearly through the results of the Accenture Study titled, “Growing the Digital Business: Accenture Mobility Research 2015”. Over 2,000 executives, from 15 different countries were surveyed about their expectations of digital technology, and the effects it will have on their respective businesses. The results tell an impressive story: 90% of executives have clear expectations of how digital technology can transform their business. What do they think will be the most influential technologies? Ones that offer mobility, analytics, and cloud, and not in isolation.
Google announced Android for work and as our CEO Michael puts it, Google’s push into the enterprise shows what Apple and Samsung have already realized: that the enterprise mobility market is here to stay. Android for Work is good news for the enterprise, because it simplifies the process for providing users with business apps that can enhance their productivity.
At their F8 Conference last month, Facebook announced some major updates to its Messenger platform. In an effort to become more than just a chat application, the new Messenger will utilize third-party messenger content apps such as ESPN, Bitmoji, and JibJab in order to allow users to communicate in many different ways. With the new update, Facebook is also trying to change the scope of customer-to-business communication. Typical customer service communication is inconvenient and time consuming, and Facebook wants Messenger to streamline this communication by allowing customers to directly chat with the businesses they are using via Messenger.
With the release of the Apple Watch coming this month, March was filled with chatter how wearables are going to change the enterprise. There have of course been wearable technologies before the iWatch, but it seems that businesses are finally paying attention to the benefits that wearables can offer, especially for highly mobile workers. Across all industries, there are many workers that don’t have the time, nor physical possibility, to hold a personal communication device in the field. With that, Will Powell of Keytree shares interesting predictions about the efficacy of wearables in an increasingly mobile enterprise world.
You definitely know the story, but do you know what important security and management lessons you can learn from Hillary Clinton’s email scandal? Leaving politics aside, Clinton’s decision to use her personal email reveals the weaknesses that arise when employees, of any industry or position, are forced to rely on outdated IT practices. How does Clinton’s choice to use her personal email resonate with the modern, mobile workforce? The answer lies in the main factor that Clinton said drove her to utilize personal email: convenience.