7 Ways You Can Help Your Sales Team Be More Effective


Jennifer Schiff from CIO Magazine highlights the implementation of mobile communication tools as one way a sales team leader can raise the effectiveness of his team, and gets Michael's view on the traits of a good solution: 

Because "communication is crucial, if you don't already have an enterprise-level communication app in place, it's time to get one," says Michael DeFranco, CEO, Lua, a mobile messaging provider. "Instantaneous communication coupled with data security and privacy lead to better sales and customer experiences, fewer errors and employees that work as one cohesive force."

Read the full article on CIO.com.

Kohzy oversees Product Marketing at Lua. He has worked in the finance and technology industries, and has experienced the inefficiencies and silos in the workplace that Lua addresses. He's passionate about every aspect of urban life - ubiquitous connectivity, public transportation, instant gratification - especially in the great city of NYC.